Gray Line Explorer Magazine

Publication created for Gray Line Worldwide Tours to celebrate the company's 100th anniversary and to promote its tour products while showcasing partner tour operators worldwide.

Project Responsibilities: Design, Production, Project Management

Client: Gray Line Worldwide/Weaver Multimedia Group

Jacksonville Destination Planner

32-page brochure publication created for Gray Line Worldwide Tours to celebrate the company's 100th anniversary and to promote its tour products while showcasing partner tour operators worldwide.

Project Responsibilities: Design, Production, Pre-press, Project Management

Client: Gray Line Worldwide/Weaver Multimedia Group

Wedding Dresses Magazine

Magazine spread about eco-friendly wedding trends that appeared in Wedding Dresses Magazine, a publication about bridal fashion and trends. The layout is clean and elegant to reflect the tone of the typical wedding style.

Project Responsibilities: Design, Research/Writing

Client: GBP USA, Inc. Publishing

Jacksonville Visitor Magazine

32-page brochure publication created for Gray Line Worldwide Tours to celebrate the company's 100th anniversary and to promote its tour products while showcasing partner tour operators worldwide.

Project Responsibilities: Design, Production, Pre-press, Project Management

Client: Gray Line Worldwide/Weaver Multimedia Group

Gray Line Explorer Magazine

Publication created for Gray Line Worldwide Tours to celebrate the company's 100th anniversary and to promote its tour products while showcasing partner tour operators worldwide.

Project Responsibilities: Design, Production, Project Management

Client: Gray Line Worldwide/Weaver Multimedia Group

Vinoggio Corporate Identity

Identity program created for an Italian food and wine tour company. The name Vinoggio is derived from the Italian words for wine (vino) and travel (viaggio). The logo uses a figure/ground relationship to show two wine bottles and a fork, while the deep red and olive green color palette evokes the flavors of the Tuscan countryside.

Project Responsibilities: Concept, Design, Production

Client: Parsons School of Design

MS Society Logo

Logo created for the National Multiple Sclerosis Society, Colorado Chapter Walk MS fundraising event. The logo was used on promotional and incentive items given to the top 100 fundraisers who brought in the most money. The logo uses the metaphor of a mountain summit to illustrate achievement and overcoming obstacles, and to celebrate the event’s Rocky Mountain location.

Project Responsibilities: Concept, Design

Client: National Multiple Sclerosis Society

Governor's Conference Logo

Logo and save-the-date for the Wyoming Tourism Governor’s Conference, whose theme was “Fresh West.” Playing off the ubiquitous, car air-freshener, the logo is a visual pun on the conference’s theme, while the postcard uses a rearview mirror to show scenic photography of Wyoming.

Project Responsibilities: Logo Concept, Logo Design

Client: Wyoming Travel & Tourism/Weaver Multimedia Group

AFLAC E-newsletter and Direct Mail

In order to consistently encourage regional sales teams, AFLAC developed a weekly regional e-newsletter and postcard mailer campaign. The e-newsletter is designed to highlight recent successes, while the direct mail postcard encourages team members to meet their sales goals.

Project Responsibilities: Design, Pre-press

Client: AFLAC Insurance

Marketing Sales Collateral

Using corporate branded templates, these sales sheets were created for use in the Marketing Department’s media kits that are distributed to potential advertisers. The sheets were designed to display a lot of information on a single page, but in a manner that is skimmable and easy to read.

Project Responsibilities: Design

Client: Weaver Multimedia Group

NYC & Company Media Materials

NYC & Company has a robust communications department that serves thousands of journalists annually. CD press kits were designed to eliminate the hassle of paper press kits and allow journalists better ease of access to the press materials. In order to promote the Signature Collection of hotels, NYC & Company designed a media guide highlighting these properties.

Project Responsibilities: CDs–Design, Project Management; Guide–Image Sourcing, Project Management

Client: NYC & Company

Wedding Website

Custom website designed for my wedding in Colorado’s Rocky Mountains. The neutral color palette and scenic photography reflect the ceremony’s outdoors setting. The site includes an online RSVP form, hotel room block info and links to online registries.

Project Responsibilities: Concept, Design, Research/Writing, HTML + CSS Coding

Client: personal project

Hotel Advertorial Section

Formatted advertising section that appeared in the 2010 Jacksonville Destination Planning Guide. Ads were designed to utilize Visit Jacksonville’s brand identity while providing an apples-to-apples comparison of different venues throughout the city.

Project Responsibilities: Design, Production, Pre-press, Project Management

Client: Visit Jacksonville/Weaver Multimedia Group

Elvis Alphabet Book

An adult alphabet book examing the cultural impact Elvis had on American society presented as letters A through Z. Each letter showcases a different aspect of Elvis’ legacy. The cover is lithographed with glitter.

Project Responsibilities: Concept, Design, Research/Writing, Lithography, Book Binding

Client: Parsons School of Design

Aloha Cocktail Book

A recipe book of tropical cocktail recipes that pays homage to 1960s tiki culture. The entire book is printed using lithography on hand-torn paper and bound using a Japanese book binding technique.

Project Responsibilities: Concept, Design, Research/Writing, Lithography, Book Binding

Client: Parsons School of Design